Friday, October 2, 2015

Frequently being bought pea pod a standalone App

Recently, the peas has released a standalone application "Snap lock screen efficiency", this App is unique because:

1. the pea pods in addition to application search released the first independent App;

2. different most of the lock screen in the market, efficiency of the Snap lock screen does not stress and beautifying, but focus on efficiency. Users do not need to unlock the situation, just the lock screen application information and next steps.

At present, the Snap lock screen efficiency more than 4.5 million users, 80% distribution in the country. About two years ago, pea pods from application to application search, and introduced a separate screen lock software, really trying to do?

Snap lock screen how efficiency?

In a pea pod, lock screen as No. 0 of the phone screen, is the starting point of contact user and mobile content. Efficiency of user Snap lock screen, you can do not need to unlock the case, light up the screen and fast check out, deal with current information.

In terms of features, first of all, on the lock screen application shortcut entry, application gateways based on the user behavior of intelligent dynamic configuration, different at different times. User clicks on the lock screen directly to the application and, secondly, efficiency of Snap lock screen will vary depending on your personal settings push your message and agenda, such as, text messaging, application tips and other work arrangements on the day, a push interface renders an effect similar to the iOS.

In addition, efficiency lock screen access "ink weather", "public comment" and "tickets" three types of software, the user can "No. 0 screen" viewing weather, during dining hours click to view nearby restaurants, cinema's one-stop service (tickets, reminder, journey planning, etc).

According to introduce efficiency lock screen Snap product manager Wang Chaojun, Snap is continuing to access more App, daily activities and information for the user to provide a speedy solution, in conclusion, in a word: to help users find content, user information more recently.

Pea pod why lock screen tool?

Why are you doing a screen lock software, Wang Chaojun to Lei Feng network description:

"The thought of many forms, such as a standalone App on your desktop, click on, or a floating window, are considered. We believe that the first screen is more stable, displaying information more intuitive, user visits more. "

Is 360, treasures and market share Baidu has eroded, after this point, starting from 2013 pea pods have turned to "apply search" market. Wang Chaojun, the "apply search" technology to peas in two different capacities, one is through the application, to provide users with comprehensive and accurate content browsing and searching experience; the second is the efficiency of the Snap lock screen to do "integration", combining information within the application. Hermes S6

When we asked the peas current market share, according to the head of the company "today probably has more than 400 million users, is tens of millions of active users, all applications throughout the industry, we in the former areas of more than 10, all around is a big company." But "clean line" of pea pods has repeatedly stressed that market share is not the main orientation, peas are most concerned about is whether the user is willing to repeatedly open the pea pods, more interesting content.

Hermes case

In the view of Lei feng's network, Snap wants to do "in the users push the right information at the right time", takes a lot of users are used to the data do support, even accumulated 800 million users of QQ is still afraid to say they can live throughout the day around the user pushes the right information, Snap wants to do I'm afraid too much. But the problem is, if not pushed to the user at the right time the right information, Snap wants to do more on the user's "excuse me" more.

To solve this problem, and peas also said their step by step "closer to the user information" in the direction, it is inevitable that some in the early process of trial and error, but as long as the user has this really needs, they are willing to try and continuous optimization.

In addition, the pea pod frequently exposed recently "acquired" pea pod says this is not real news. They currently have 420 million users, users monthly usage is 15.6 times, pea pod at the present stage the main revenue is in promotion and pay, revenue "healthy and good".

1032 voters Hermes case

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