Saturday, March 19, 2016

Le flow emotional blur line between real and virtual

Quote: music is a form of communication, rather than performance; music is a way of life, rather than a skill

This is an era of entertainment to death and all things entertainment and consumer objects, music is no exception. From the black plastic disc, CD, iPod and cell phone, fast-forward jump plus the emergence of various song lists and rankings, could not mask the fact that cell phone carrier is not suitable as a music.

And the sad thing is, more people are simply used as background music, they turned on some music, just to let my ears do not calm down. This is indeed a time of musical spirit lacking, many classical music era has really gone.

People's views and impressions, impact of limited access to tools and processes. Caused by "the music died" an important reason, probably because our cell phones, our electronic devices interact, but no suitable music.

A truly minimalist player

Le flow, emotional blur line between real and virtual

Music streaming is not the first to discover the problem, but it is certainly the history of the "simplest" of a player, only one interface and 4 operations in the application.

Main application interface only song song and cover of circular, long press anywhere in the blank search, cross share for songs under, left suspended the function here is, no returns, no fast forward, no songs, no more charts and recommendations.

But behind this incredibly simple interface, but simple actions are accompanied by gorgeous animations and complex background operations, all of the complexity is hidden under the interface and voice search.

Because non-song search words itself is not limited, so the result is open, so there are often unexpected surprises and a variety of music. Music flows like a candy box, you never know what to get next to a piece of candy is going to get.

Rely on underlying algorithms, speech recognition and semantic identification can be completed in just 50 milliseconds and starts playing. All operations are simple gestures, does not even require the participation of vision itself, allowing users to put all the energy and attention in the music itself. Though the operation is not the same as, but this brings and totally different experience.

Music is a form of communication, not performance

Flow's original intention was to simplify the way people listen to music, but music streaming year actually simplifies the process of listening to music and songs play only next and to temporarily suspend the two operations.

No fast forward and jump, users cannot sing themselves do anything to affect the continuity of operations, which retained the song itself as music of independence in a disguised form, making them more like a replica of the songwriter and singer, rather than isolated melody, listen to more exchanges between them.

In addition, used after the right of action is back, but brought a quietly to calm, minimalist musical spirit and application operation between an inheritance. Victorias Secret iPad

Entrance music as a new generation of interactive

Le flow, emotional blur line between real and virtual

"Precisely, music streaming is not a product but a project". Flow performed well in the market, on-line 30 hours in the APP STORE top 50 music free, on-line 60 hours in the top 20. Victorias Secret case for iPad Mini

Le flow, but its founders say they are not especially concerned about exactly how many people download it, can't sell to commercial data, compared with Le flow, he is more concerned about the user to have "empathy".

"Empathy" identifies the word music streaming the entire purpose and future landscape. The company's goal is to create a new interactive system called Project Flow and flow (the Music Flow) is only one part of it.

Music is a way of life, rather than skill, science and technology

From the mouse, keyboard, touch gestures, although control is becoming more natural, but essentially we interact and machines, they are inhumane, not enough emotion.

Emotional understanding and emotions behind the music stream is controlled, it is done with virtual and real emotional connections, and even blur the boundaries between them.

It looks like a vertical to the field of music, joined the gesture/voice Assistant search engine, but perhaps this is a new way of interacting, or even the beginning of a new system ... ...

Select music as entrance, because it is the closest to the way of interaction and human emotion. As one of the biggest differences between humans and other animals, language and emotional control is more like a way of life, rather than an interactive skills, which in science and technology.

For the music market, as its CEO says, "does not want to compete with existing music, upset the current music market, and focus instead on training the users voice control habits."

Victorias Secret iPad

This move is likely to affect the product, or even an attempt to affect the interaction of science and technology development, which first appeared in the music industry, just "happen to be" because it is emotional and on the crossroads of science and technology of the first pillar.

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Le flow, emotional blur line between real and virtual

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